Should My Business Outsource Our Social Media Marketing Efforts?

Whenever someone asks, “Should I outsource my social media?” I respond, “Well, maybe you shouldn’t.”Yet, there’s two factors to consider before deciding whether or not you should outsource. Two Factors To Consider When Deciding Whether or Not to Outsource Social Media 1.) Time You’ve got Facebook,Twitter, Foursquare, Yelp, Instagram, Google+, LinkedIn, and the list goes on and on. Managing social …

How do agencies create content for my website? (Part 1)

Building a website is hard. But, creating content for a website is harder because you can do one of two things: 1.) You can burry your head in the sand, and hope you find a magic genie while you’re down there; or 2.)  You can take a proactive, editorial-based approach to content creation. Whether you take on Barbara Eden’s starring role yourself …