How much does it cost to create a holiday e-greeting card?

In competitive industries, where it’s a challenge to stand out, companies must provide a unique value to their customers. And, many of them have turned to relationship marketing in order to differentiate themselves from others and cultivate loyal customers. E-cards are easy additions to any personal customer retention program. Many companies focus on generating new business and new customers, but …

Agency vs. Self-Service Email Solutions

It’s important to know the differences between a self-service option or hiring an agency before your business launches its next email campaign. A self-service email solution or do-it-yourself solution allows your business to manage email marketing on its own from strategic planning to deployment. Providers of this solution include Constant Contact, MailChimp, ExactTarget, and Campaigner. An agency allows the business …